Multichannel Fulfilment delivered by Gonini
Multi-channel fulfilment is one of the most efficient and effective services we offer at Gonini.
It is a key strategy for growing any e-commerce business, allowing you to target a bigger audience and sell more, while not incurring any extra logistical burdens.
Get in touch →It is a key strategy for growing any e-commerce business, allowing you to target a bigger audience and sell more, while not incurring any extra logistical burdens.

How does multi-channel fulfilment work?
Most e-commerce businesses sell their products through multiple channels. You probably have your own shop on your website, but that’s usually not enough exposure. That’s why retailers opt to sell on a variety of marketplaces, including Amazon, Etsy or eBay. This can create a logistical nightmare, with orders coming your way from every angle. Multi-channel fulfilment prevents just this. A fulfilment centre takes care of the logistics and carries out orders from all of your channels, hence the name.
How does multi-channel fulfilment work?
The best part about multi-channel fulfilment is that we take care of everything. Once you join Gonini and ship us your inventory, we set up your account. During this process, we integrate all of your sales channels, and then start to fulfil orders from every marketplace. You don’t need to do a thing.
Get my free quote →Effortlessly integrate your marketplaces
We pride ourselves on our advanced technology, using state-of-the-art AI capabilities to support our fulfilment services. Our system integrates with all marketplaces, so once a customer makes a purchase, the order is processed automatically by our system. It also keeps an eye on each shipment, ensuring everything goes according to plan and notifying us if it isn’t, so we can inform you and rapidly fix any issues.
All done from one account
Of course, you can sell your goods on multiple platforms without a multi-channel fulfilment centre. However, this requires you to juggle dozens of different accounts, which means you run the risk of being penalised by the marketplace if you miss your delivery promise or run out of stock. With Gonini, all your selling platforms are available in one place, streamlining the process and providing the most efficient solution for your business.
Easily connect to your own website
Our system doesn’t just connect with a plethora of marketplaces, it also integrates with many e-commerce platforms like Shopify and WooCommerce. This makes our multi-channel fulfilment service able to simultaneously extract orders from your website and other marketplaces, really giving you that much needed peace of mind.
Frees you up to grow your business
Logistics can be a frustrating ordeal, especially when you need to switch between numerous platforms which may have different requirements. Not only do we relieve you of this stress by centralising the process, but we also fulfil all of your orders for you, including packing, shipping, and returns. Leave it all to us, so you can focus on scaling up.
What marketplaces are supported for multi-channel fulfilment?
Amazon
Amazon is an e-commerce giant and the biggest retailer in the world. Selling on this platform is essential for many businesses, and at Gonini, we can fulfil any order that arrives through it.
Etsy
Mainly focused on handmade or vintage items, Etsy has become increasingly popular for anything craft and fashion-related. Our fulfilment centres are prepared to receive any Etsy order and deliver it quickly.
Ebay
Although it is mainly known for second-hand, eBay is a huge marketplace allowing retailers to sell unused products, too — 80% of goods on the website are new. With Gonini, you can easily fulfil eBay shipments.
Wayfair
With a focus on anything homeware, Wayfair is a great place to sell furniture and decoration. We can dispatch any items ordered through this marketplace, including heavy and bulky goods.